The King County Health Department is spending nearly a million dollars on a new anti-smoking and healthy living campaign, but you won’t see ads on the county’s own buses.

King County Metro rejected the ads that feature a young girl encouraging stores to have more fruit and less tobacco and for cities to have more smoke-free spots.

Metro’s Linda Thielke says the ads violate its new advertising guidelines. “It was considered to have a lot of elements in it that were topics of somewhat vigorous public debate so we declined to run the advertising.”

Ever since Israeli and Palestinian groups wanted to put dueling ads on the buses, Metro decided to reject any ads that advocate any position on topics of public debate.

This ad campaign is the first to be rejected under the policy which started in April.